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Item #

A2330

1950s IBM “THINK” Desk Plaque in German

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V020616

Price $

185

This is IBM’s original 1950s to 1960s “THINK” Plaque desk display in German.  Although missing the back leg for desk display, it is in very good condition.  The “THINK” slogan was coined by Thomas Watson, IBM President in 1940 and he summarized the IBM philosophy with a motto consisting of this one word.  The word was the placed on nearly every conspicuous wall of every room in every IBM building.  IBM provided these rare plaques to their best customers.  The subliminal message in the 1950s was to “Think” before beginning a project.  This IBM “THINK” treasure has a base of orange plastic frame with aluminum engraved plaque of “DENKE”.  On the back is the impressed “IBM” logo.  Size is 9” x 3”.  THINK about this for your collection.

Photos and Descriptions Copyright Protected by New Beginning Antiques.

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